Christopher Graefe, Director of North American Distribution Sales for ViewSonic, Recognized as one of CRN’s 2015 Channel Chiefs

Brea, CA (Feb. 23, 2015) – ViewSonic Corp., a leading global provider of visual solution products, announces that Christopher Graefe has been named to the prestigious list of the 2015 CRN Channel Chiefs. The influential executives on this annual list represent the most powerful leaders in the IT channel who hold direct responsibility for driving growth and revenue for their organizations through their indirect channel partners. Individuals are selected for inclusion based on their track record of channel accomplishments, standing in the industry, dedication to the partner community, and plans for driving future business innovation and channel growth.



The 2015 CRN Channel Chiefs have demonstrated their enduring support for the channel by consistently defending, promoting and executing defective channel partner programs and strategies.

As the director of distribution sales for ViewSonic North America, Christopher Graefe is responsible for development and performance of the channel and sales teams in the region. Graefe ensures ViewSonic’s initiatives and has overall accountability for distributors, dealers and resellers, as well as the development of direct and aggregate business accounts. Effectively balancing the business and personnel needs of the channel, Graefe continues to exceed at meeting sales objectives. Throughout his 15 years with ViewSonic, Graefe maintains his deep understanding of sales and marketing, which helps to drive his team’s abilities to allocate resources to build relations throughout the channel.

“Each year, our editors carefully vet an extensive group of highly accomplished channel executives to highlight those exemplary individuals who earn the mantle of CRN Channel Chief. These executives strive to advance the success and standing of the channel community within their organizations. The 2015 CRN Channel Chiefs lead by example and serve as valuable advocates to help ensure the health and longevity of the IT channel. We applaud their accomplishments and look forward to their continued success,” said Robert Faletra, CEO, The Channel Company.

“ViewSonic is extremely proud that Chris has been recognized by The Channel Company for his work and dedication to the channel,” said Jeff Volpe, president of ViewSonic Americas. “As a channel-centric company, ViewSonic has enjoyed close to three decades of strong channel partnerships. To be named as one of the channel elite as a Channel Chief is a great accomplishment for Chris, and we look forward to seeing more of what he will do for the channel and our partners.”

The 2015 CRN Channel Chiefs list is featured in the February 2015 issue of CRN, and online at www.CRN.com.

About The Channel Company

The Channel Company, with established brands including CRN, XChange Events, IPED and SharedVue, is the channel community’s trusted authority for growth and innovation. For more than three decades, we have leveraged our proven and leading-edge platforms to deliver prescriptive sales and marketing solutions for the technology channel. The Channel Company provides Communication, Recruitment, Engagement, Enablement, Demand Generation and Intelligence services to drive technology partnerships. Learn more at www.thechannelcompany.com.

For more news and information about ViewSonic, visit ViewSonic.com and follow on Facebook, YouTube and Twitter.

About ViewSonic

Founded in California in 1987, ViewSonic is a world leading visual solutions provider. As an innovator and visionary, ViewSonic keeps the world connected with a portfolio of professional level visual solutions that enhance the way we compute, collaborate, communicate and connect. Our products include LED monitors, interactive commercial displays, touch displays, projectors, thin client, zero client and smart displays. To find out more about ViewSonic, visit viewsonic.com.

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This news release contains forward-looking statements that reflect the Company’s expectations with regard to future events. Actual events could differ significantly from those anticipated in this document. Trademark footnote: All corporate names and trademarks are the property of their respective companies.